An accessible website can reduce inbound calls up to
30%
Practices that self-managed websites report cost reductions up to
25%
For private health practices, the website functions as a digital front door for patients. Easy access to core sections of a site is crucial for patients and caregivers to have the best in and out-of-office experience.
Also considering the administrative load on office staff, managing digital properties must require minimal effort, preferable with low-coding requirements.
Rise X Shine Digital partnered with Story ARC studio to form ARC X Rise, a health marketing collaborative to help private practices improve patient and acquisition experiences.
The team developed a portfolio of web templates and modular components designed to adapt to practice branding and provide easy access to core site functionality:
Scheduling
Location
Patient Portal
bill Payment
Modular web components
The team evaluated 50 private practice websites and found the following components provide the easiest access for patients
Top navigation with links to payment and patient portal
Main navigation with links to the site and a call out for scheduling
Hero image with timely and seasonal messaging
Brief about the practice
List of locations and contact information
List of services
Links to educational articles
List of staff
Patient reviews
These elements have been designed and built into modular templates for a low-cost, accessible, designer-grade solution that offers a white-glove treatment over self-serve solutions over Wix and Squarespace.
DMV Cares
Website
Social
Horizon Health Group
Website
Social
Little Steps Pediatrics
Website
Social
Marketing Materials
Website
